Introducing The University of Warwick students to digital marketing

Providing introductory digital marketing lectures to students of Warwick University Business School.

SUSO provides introductory digital marketing lectures and workshops to undergraduate and postgraduate students of Warwick University Business School.

Our involvement with the school has included guest speaking during the Marketing Insights programme and Future Of Customer Engagement event held at The Shard, London.

“SUSO has an outstanding knowledge of the digital marketing space. We’re very grateful to have them speak regularly to the students” – Hilary Riseley, Undergraduate Careers Manager, Warwick Business School

Our latest research

We are SUSO. We live SEO

How Much of a Ranking Factor is Domain Relevancy in 2020?


The SEO blogosphere is full of articles espousing the importance of building niche-relevant links, while SEO forums are overflowing with people agonising whether or not to disavow non-relevant links to remain safe from penalty.

However, the question many of these people fail to ask is: what exactly is domain relevancy and how big of a ranking factor is it?

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Why Good Outreach Matters | Link Building in 2020


Whichever way you cut it, outreach link building for SEO is hard. Even when armed with the best possible content, getting in front of the right bloggers and webmasters can be an uphill struggle – furthermore, actually securing link placements can be even harder.

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