Generative Engine Optimization Agency | GEO Agency

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GEO Services

Why Optimize for AI Search?

By optimizing your site for AI platforms you’ll increase your brand’s visibility in the new landscape of search and unlocking future growth and gaining the cutting edge over your key competitors.

To get there (and stay there), you need a partner who understands GEO from the ground up. SUSO Digital utilizes a deep knowledge of how AI platforms crawl, understand, and rank websites to fine-tune a suite of tools built to deliver growth.

AI SEO Agency

Why SUSO for GEO?

SUSO has specialized expertise in AI-powered search. Our approach is technical and data-driven, focused on building your brand’s authority in the new ecosystem of generative AI while safeguarding your organic traffic.

We deliver this expertise to both in-house brand teams and our agency partners via our white label service.

Happy partners with BIG-NAME clients

A specialist SEO + GEO partner to some of the world’s most recognizable brands.

“We worked with SUSO on our recent website relaunch and would highly recommend them. We had regular check-ins, easy to follow step-by-step feedback following an in-depth audit, and received helpful insights even after the project had finished. Hands down the most transparent and dedicated SEO agency we’ve worked with. ”

Sarah WatsonChief Product Officer | Pink News

“In a digital world where visibility equals relevance, SUSO Digital has proven to be an invaluable partner. I highly recommend their services to any business seeking a substantial and measurable impact on their SEO performance. Their data-driven approach and transparent sharing of progress reports, status updates, and key metrics are not only impressive but also reassuring.”

Chris BarrSenior Director of Marketing | Taradel

“SUSO is an exceptional SEO agency. When it comes to my clients, I wholeheartedly trust them to mirror the attention and respect that my team prides itself on. As the owner of Senders.co, I ensure meticulous delivery of services in areas where we are absolute experts, and for the rest, we turn to trusted partners. SUSO is our go-to agency for SEO, no questions asked.”

Benny RubinCEO & Founder | Senders

GEO Services

AI Visibility Audits

A comprehensive AI visibility audit that benchmarks your brand’s presence, sentiment, and classification within LLMs. This analysis identifies how AI models interpret your content and surfaces competitive gaps.
Technical SEO

Optimize crawlability for AI bots, enhance site speed, and implement advanced schema markup to structure data for machine understanding.

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LLM Content Optimization

Re-engineer your content strategy for AI. This involves structuring content for direct answers, targeting conversational intent, and reinforcing E-E-A-T signals. Create “prompt-aware” content designed to align with LLM ingestion patterns.

Our Approach to GEO

AI Audit & Opportunity Analysis

Assessing AI visibility & technical accessibility.

We start with a comprehensive AI visibility audit to benchmark your brand against competitors. We analyze your technical accessibility for AI bots and how LLMs currently classify your brand and content.

Holistic Strategy Development

Marketing-integrated GEO strategy.

Based on the audit, we develop an AI Search strategy that integrates seamlessly with your broader marketing and PR. This includes technical GEO, expert-level AI-ready content creation, and a Digital PR plan focused on building the off-site authority signals for LLMs.

Strategy Activation

Strategic execution & technical deployment.

Our specialist teams execute the prioritized roadmap. This involves the technical deployment of GEO enhancements, re-engineering on-site content to align with LLM ingestion, and executing Digital PR campaigns to build verifiable off-site authority.

Proprietary Tracking & Measurement

Continually track, measure & report on success.

We provide continuous monitoring using our proprietary AI Visibility Checker and reporting dashboards, which allow us to measure citation frequency, analyze sentiment, track ROI and adapt the strategy as AI algorithms evolve.

GEO Case Studies

Our work

+321% AI Conversions for a Global Healthcare Brand

+594% AI traffic

+321% AI conversions

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Doubling AI Traffic & Revenue for a Trading Platform

+102% AI traffic over 6 months

151 AI citations

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323% AI Traffic Growth for PropTech Brand

+323% AI traffic

+52% Organic traffic

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862 Citations in Google’s AI Overviews: Skyscanner’s AI Visibility Story

+862 Google’s AI Overviews Citations

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Get Started with GEO

In the new landscape of search, AI visibility is key. SUSO is here to help.

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Common GEO Questions

Generative Engine Optimization FAQs

What is GEO?

AI Search Optimization (AI SEO) is the process of improving your brand’s visibility in AI-powered search experiences, such as Google AI Overviews, ChatGPT, Perplexity, and other generative engines. Instead of focusing only on traditional rankings, it ensures your content is discoverable and cited in AI-generated answers.
How is GEO different from traditional SEO?

Traditional SEO targets rankings on search engine results pages (SERPs) with “blue link” listings. GEO delivers direct, conversational answers using large language models (LLMs), often without a click-through. Optimization involves different tactics, including content structuring, source authority building, and entity-based SEO.
Why is Generative Engine Optimization important?

AI-driven results are rapidly changing how people discover brands. If your business isn’t appearing in AI-generated answers, you risk losing visibility to competitors. Early adoption means a better chance of securing citations and building authority before the space becomes more competitive.
How do you optimize for AI Search?

We combine traditional SEO foundations with AI-specific strategies such as semantic content structuring, source credibility building, prompt-style FAQs, and monitoring AI-generated responses for brand mentions. It’s about giving AI engines exactly what they need to cite you.
How do you measure AI Search visibility?

We track when and where your brand appears in AI-generated answers using a mix of monitoring tools, manual testing, and proprietary tracking methods. This gives insight into share of voice, citation frequency, and competitive positioning.