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Advanced SEO Textbook

2. How Google Works

From diving into the details of how Google crawls the Internet, to the intricacies of how machine learning and neural matching is used to index and rank web pages, no stone is left unturned as we uncover the magic behind Google's Search Algorithms.

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Module Details
Topics Icon Topics: 4
Clock icon Time: 2h 35m
Difficulty Hard
Module Status
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Understanding how Google crawls, indexes and ranks web pages is incredibly important for all SEO professionals. In this module, we will explore in great detail how the search engine works, from the specific of how Google’s web spiders discover and find your pages, to the intricacies of what happens during the indexing phase, no stone is left unturned.

 

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1 Lock icon
The Crawling Phase

An in-depth look at how Google crawls the Internet.

Clock Icon Time: 45
Difficulty Hard
Locked Incomplete
2 Lock icon
The Indexing Phase

An in-depth look at how Google indexes web content.

Clock Icon Time: 45
Difficulty Hard
Locked Incomplete
3 Lock icon
The Search Results Page

A comprehensive exploration of Google's Search Engine Results Page.

Clock Icon Time: 65
Difficulty Hard
Locked Incomplete
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Quiz
Quiz

Practice your skills and challenge your knowledge of How Google Works

Clock Icon Time: 25
Difficulty Hard
Locked Incomplete
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