Research

Always curious. Always learning.

The First Ever, Interactive Online SEO Textbook

The learning materials in our guide are created for marketers who want to gain deep, technical knowledge of Google’s algorithm, to fuel their strategic SEO decisions.

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5 Ways to Optimise for Featured Snippets

SUSO

A featured snippet is the coveted position zero spot in Google’s search results page - find out how to rank in the highest possible place for your target keywords.

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My First Month As an Account Manager at SUSO: Konrad Olszewski

SUSO

Meet our new account manager Konrad Olszewski and read about his first month at SUSO Digital! See how we work, what we do and what initiatives we have at offer; perhaps you can also join our ranks or be our next client?

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Should You Train Content Writers To Think Like Search Engines?

SUSO

An exploration of how training content writers to think like search engines allows you to create engaging SEO content that ranks. Learn about NLP, Google BERT and writing content for search intent.

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A Simple & Comprehensive Guide to Ecommerce SEO

A Simple & Comprehensive Guide to Ecommerce SEO

SUSO

The ecommerce industry has developed enormously in the last year due to the global situation. Today everyone who sells products wants to have their own online store. But where to start, what to consider when choosing the software and how to think about SEO in all of this?

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10 Ways to Optimise E-A-T for eCommerce Websites

SUSO

The concept of E-A-T, otherwise known as expertise, authority, and trust, has been in the spotlight since July 2019. That is when Google updated its Quality Rater Guidelines (QRG), attracting more attention to E-A-T. How? By referencing it over a hundred times (135 to be precise) throughout the QRG. It was Google’s “subtle” way to show the world that it is a factor one has to consider when trying to improve traffic using SEO.

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